| 摘要: |
| 在“以观众为导向”的当代博物馆语境下,如何提升博物馆观众体验不仅成为每个博物馆面临的现实挑战,同时也是博物馆观众研究领域长期关注并持续讨论的学术问题之一。基于对博物馆观众体验的整体性考察,由约翰·福尔克提出的“身份动机模式”从身份构建的角度出发,为认识和塑造博物馆观众体验提供了一种预测性的范式。本文从理论和实践两方面对“身份动机模式”进行阐述,并结合对福尔克本人学术脉络的回溯,讨论“身份动机模式”对于当今博物馆理论研究与实践变革的意义与价值。 |
| 关键词: 身份动机模式 身份构建 博物馆体验 约翰·福尔克 |
| DOI： |
|
| 基金项目: |
|
| Theoretical and Practical Reflections on John Falk's Identity-Related Visitor Motivation Model: A Review on Identity and the Museum Visitor Experience |
| Liu Haoyan |
| () |
| Abstract: |
| In the context of contemporary is “visitor-oriented” museums, how to enhance the museum visitor experience has become not only a practical challenge faced by every museum, but also one of the academic issues that have long been concerned and continuously discussed in the field of museum visitor research. Based on a comprehensive study of the museum visitor experience, the John Falk's “Identity-Related Visitor Motivation Model” provides a predictive paradigm for understanding and shaping the museum visitor experience from the perspective of identity construction. This paper provides a brief overview of the “Identity-Related Visitor Motivation Model” from both theoretical and practical perspectives, and discusses its significance and value for the current theoretical research and practical transformation of museums by tracing Falk's academic history. |
| Key words: Identity-Related Visitor Motivation Model, identity construction, museum experience, John Falk |
