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换一种说法——基于叙事学的展览文本去同质化研究
李明倩
0
()
摘要:
“换一种说法”是2004—2006年伦敦6家博物馆联合进行的展览更新改造项目的名称。在我国,尽管博物馆事业发展迅速,“千展一面”的问题却日益凸显,难以满足社会公众的文化需求,为展览“换一种说法”已经势在必行。叙事型展览,因其强大的吸引力和出色的传播力,为展览的同质化困境提供了解决之道。因此,本文基于叙事学理论,从故事和话语两个层面对展览文本展开探究,讨论如何通过人物微观叙事、丰富叙事结构和转换叙事视角进行突破与创新,让博物馆讲出更多不一样的精彩故事。
关键词:  博物馆  叙事学  展览  同质化  文本
DOI:
基金项目:
“Saying it Differently”—— A Solution for Similarity of Exhibitions Text Based on the Narratology
Li Mingqian
()
Abstract:
“Saying it differently” was the display refreshing project of London Museums Hub from 2004 to 2006. In China, despite the rapid development of museums, numerous exhibitions with identical or alike design have become increasingly prominent issue, which make it difficult to meet the social and cultural needs of public. It is imperative to start the project of “Saying it differently” by ourselves. Narrative exhibitions, because of their strong attraction and their capacities to communicate effectively, provide a solution to be out of a dilemma about the homogenous exhibitions. Based on the Narratology, the museum can explore how to tell different stories in exhibitions from two aspects of story and discourse, discussing how to make breakthroughs and innovations through micro-storytelling, rich narrative structure, shift perspective, so that the museum can tell greater stories than ever before.
Key words:  museum, narrative, exhibition, homogenization, text

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